Catering

Making Your Catering Friendly for All Walks of Life

Catering is providing food at various gatherings. The gathering could be a social event like a wedding, a business event like a conference, or a charitable event like a dinner benefiting the local children’s hospital. Whatever the occasion, the expectation is that the caterer will provide excellent service and even better food.

Many people think catering is only for the elite portions of society. However, a good caterer can work with anyone from virtually any walk of life to provide a satisfying and flavorful meal. Asking questions about typical clientele and available specials can help you understand if you are working with the right caterer for you.

Two Basic Kinds of Catering

Depending on who you ask, you could hear there are two kinds of catering or seven types of catering. For our purposes, we’ll discuss two styles of services: business to business (B2B) and business to consumer (B2C) catering services.

Business to Business Catering

Office managers, administrative assistants, event planners, and medical professionals typically contract B2B catering services. Usually, but not always, their event will be during the workweek during the day. A big meeting, a client presentation, a company awards meal, or perhaps just an employee appreciation gathering are all possible scenarios for this kind of catering.

Business to Consumer Catering

Most people think of business-to-consumer catering when they think of catering. Weddings, parties, family gatherings, and other fun occasions are just not the same without good food. These events occur during the week, on the weekends, at breakfast, brunch, lunch, dinner, or even dessert. These events are where B2C catering services shine.

Your Role In Catering Your Event

For a successful celebration, you need to communicate clearly with your caterer. The caterer requires basic information before planning your menu.

  • The number of guests—Cooking for 100 people is quite different from cooking for 15. An accurate headcount is the best way to guarantee the correct amount of food.
  • Location and time—An office has a different atmosphere than a park. The site helps to dictate the formality of service. The time dictates the kind of food that you can serve.
  • Known food allergies—Do you or your guests have any food allergies? You want all of your attendees to enjoy their meal.
  • Budget—Planning your menu is no good if you can’t afford the food. Be truthful about what you can spend.

Final Thoughts

Catering is not simply for the socialites in the group. A catered event is doable for almost anyone willing to communicate the extent of their needs. Contact Brunch Café to discuss your next catered event.

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